LEATHER GOODS HOUSE SINCE 1966
DALERY SELECTION
DALERY HOUSE
The adventure began in 1991. Didier Dalery invested in a leather goods manufacturing company where the first Dalery brand accessories were created in a small workshop.
The beginnings of the DALERY adventure
1991
Didier Dalery invests in a leather goods manufacturing company. The first accessories are created in a small workshop and a first boutique opens in Saint-Priest, in the Rhône region.
The development of stores
1995
Didier Dalery dedicated himself fully to distribution and developed a network of specialty boutiques for multi-brand leather goods. Eight new stores quickly opened in the southeast of France.
Back to creation
2000
Didier Dalery returns to designing models and notably launches the JOE BILLY brand, distributed in his boutiques and later in France and abroad.
Renaissance of the DALERY brand
2007
now alone at the head of the company, Didier Dalery is relaunching his eponymous brand DALERY and developing his own collections focused on leather goods and travel.
First DALERY Maroquinier boutique
2008
major milestone with the opening in Valence of the first store under the DALERY Maroquinier banner and the launch of a new store concept.
25 stores
2010
In less than two years, the network has already reached 25 stores. The headquarters and logistics department are moving to Le Chambon-Feugerolles into a space of over 5,000 m², featuring a design studio, a repair workshop, and a showroom.
DALERY shifts to e-commerce
2013
Launch of the e-commerce site to find DALERY collections online
The 50th boutique
2016
The chain has reached the symbolic milestone of 50 stores.
Opening in Lyon of a flagship store entirely dedicated to the DALERY brand
Creation of the Megastore
2018
opening in Unieux of a space spanning over 700 m², bringing together a leather goods and luggage store, a DALERY Concept Store, a beauty salon, and a tea room
A House that has become a national network
2026
75 stores and over 300 employees
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